Forget about: Kleider machen Leute Go for the power of type to show the people who you are, and who they are. Create a second ICH with the power of type. 01 Define your type (or for someone/thing else) and make a typeface out of it. 02 Define your type (or for someone/thing else) and make a message out of it. 03 Take your typeface and your message and create a second ICH for yourself (someone/thing else). The second ICH can be a sculpture, a film, a building or something completely different.
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