We asked different creatives to give a contribution about:
Car lettering as a visual chance, in and on a personal public space.
Please click on the pictures to read & react (send us you contribution, here).
Here my contribution:
Why are cars in NASCAR (the professional car racing 'league' in the USA) the only that are sponsored and heavily branded? Wouldn't it be interesting if we - the regular people that don't drive that fast - got our own personal cars sponsored and branded? It wouldn't necessarily have to be big companies, we could have our local grocery store sponsor us, or your laundromat... Heck, even Underware could sponsor my car! I think this is unexplored territory.
How cool is the Jack Daniel's car?!
Armin Vit, Speak Up
(All images come from here: www.nascar.com)
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